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How to Place a Picture Inside of Text 

 FIRST: select the image you plan to use. Here, we've moved it to a new layer with white as our background in order to demonstrate the effect later. You do not necessarily need to do this.

Set the Type: Now, set the word using the type input method of your current version of Photoshop or Elements. Here we used a heavy, condensed type style to provide as much area for the image as possible. In earlier versions, this type will be rastarized as a picture object. In later versions it will be live type, and you can leave it like that if you wish.
Select the type to make a "cookie cutter": In later versions, you can Command / Click (Ctrl/Click) the layer to SELECT the type. This displays the "racing ants" around each letter indicating that it is selected.
Float the Image into the Selection:
a. Click the Photo layer to select it - while the selection is active
b. Float or "pick up" the image by using the Float command/J (Ctrl/J)
c. The selection will fill with a COPY of the art within the selection and generate a new layer (below)(Note: older versions will need to use Edit > Copy, then create a new layer, and Edit > Paste)
Done: Turn OFF the original photo layer, and you'll see your type is filled with the image.
In this example below, I've also generated a layer with the type set to a Gaussian Blur so the edges of the letters which would be white will show. This is not an essential step, but placed here merely to show off the type. Note, this could have been done with the original type layer, Rastarized, but we left it in place for this demonstration.
There are lots of other ways to do this technique. In Photoshop CS, CS2 and CS3, using the Type Mask tool would do the same in a single step. There are also other ways to generate layer masks which accomplish the same effect, but this method works in virtually ALL image editing programs on ALL platforms which support layered art.
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Using Radial Blur 

 Center the art, not the blur...

The one thing neglected in many of those tutorials is the fact that many Photoshop effects default to the center of the image window. There's nothing you can do about it. So, naturally they use a centered subject photo so their (easy) tutorial works perfectly every time.
So, what we've got to do is bring the art to the effect, rather than bringing the effect to the art.
The first thing you've got to do is increase the Canvas size so you can move your photo around... follow along:
First, make a copy of the art or photo. I usually just select all (cmd/A) and then "float" a copy (cmd/J). This puts a copy of the art on a new layer.
I know I'll need the original later.
Use the Crop Tool and drag the handles well beyond the edges of your image. When you commit that crop (just double-click inside the cropped area) your canvas will immediately expand to accommodate.
Since the Radial Blur uses the edges of the image to find center, we'll place our subject at the center of the newly sized canvas.
My method of finding center is the old-time photo cropping method of simply drawing an "X" through the art. Where the two lines cross will be the center. So on a new layer I grab the line tool and simply draw from corners to corners.
Now, using the Move tool (Tap "V") I move the part of my subject I want centered to where the lines cross. The young lady's face is what I want to concentrate on.
Now set the Radial BlurFilters > Blur > Radial Blurand select "Zoom" or what ever effect you like.
With your blur finished, we'll return to that original we saved earlier and paint back in some sharp detail.
Note here that I've moved the original up under the blurred versionNow click on the "Layer Mask" icon at the bottom of the Layers Palette, and then click on the mask thumbnail. (Note that the thumbnail gets a double border, indicating it's the active object.)
Using a very soft-edged brush, set to about 80% opacity, I'll begin with the face and paint black into the mask. As I paint, I can see the detail coming back into my photo.
Paint just the parts you want revealed. Here, I painted all the face and torso, then did some sketchy paint out into part of the legs and arms.
SIDEBAR: Folks, you don't have to use the mask -- you could simply use the eraser tool and remove pixels to reveal the sharp image below. I use a mask because it's "non destructive" and if I goof up, I can always paint back in with white, or start again.

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